New Live Magento Store on Ultimento: The Garden Furniture Centre

As summer is around the corner, we are pleased to show one of our customers in the outdoor furniture business. This is yet another Magento store using the Ultimento Magento Theme as the base for their great looking site. You can clearly see some of the core Ultimento features and functions, but with some changes to the color scheme, fonts and certain parts of the layout, the site is truly individual and works great.

You can see the entire site here: gardenfurniturecentre.co.uk

New Magento Store on Ultimento: Garden Furniture Centre

New Live Magento Template on Ultimento 3: Ecoscraps

Ecoscraps is a revolution in compost having reduced food waste and methane gas at unprecedented levels. It has been so successful it has received numerous rewards and grants and has been featured on CNN, Yahoo!, Bloomberg and Reuters among others. We are extremely proud that they have chosen to launch their online compost store using Ultimento as the Magento template. The Magento development team has taken advantage of the ease of customization by changing the backgrounds, colors and images but otherwise have kept most of the Ultimento Magento extensions intact.

It is a great color scheme and you can browse the site here: http://ecoscraps.com/shop/

Live Ultimento Magento Template: Ecoscraps

New Live Magento Theme: The Telecom Spot on Ultimento 3

The Telecom Spot site has taken Ultimento template to the max to make it suitable for their customers. Among other things, they’ve incorporated much of Ultimento’s core functionality and Magento extensions such as leveraging the ability to add images easily into the exploded menu functionality, incorporating the Magento Twitter extension and other social media extenions, and using the built-in CMS blocks for showcasing products and videos.

There have been some very neat color and styling changes through-out the site to make this Magento store really speak to its targeted customer group. Please take a closer look by visiting their site on http://www.thetelecomspot.com/

The Telecom Spot site on Ultimento

Live Magento Theme Case Study on Ultimento 3: Horlogewinkel.nl

We are pleased to show case another example of a customized Magento template using Ultimento 3′s theme and extension package as the base. The site has taken advantage of the easy customization of the color scheme to match their style and used one of Ultimento’s three home page designs to easily show case their promotions and include the social media power of Facebook. Despite the unique look, the site benefits from the some of the out-of-the-box functionality and Magento extensions that comes with Ultimento including the exploding menu, Facebook connect, social bookmarking, optimized check-out and newsletter opt-in.

If you want to take a look at one of the 100′s Magento stores that currently use Ultimento please take a look here: http://horlogewinkel.nl/

Commative launches new Magento Theme for 53 Degrees North

53 Degrees North on UltimentoWe are excited to show case Commative’s latest custom development for a leading Irish retailer of adventure and outdoor equipment. Based on the powerful Ultimento Magento theme package, we helped customize the look and features of 53 Degrees North’s site while still leaving the flexibility in the hands of the retailer to easily change content and images – all within the Magento Admin Panel. It exemplifies the customization potential of the Ultimento product while keeping it simple for the end-user.

Some of the features used in this implementation include using the built-in Magento Product Carousel Extension on the home page and leveraging one of the three included Magento home page designs (including the Magento homepage slider extension) to actively promote the brands and products. You can check out the entire site by clicking here.

We are thrilled to have 53 Degrees North join the Ultimento community. If you have any custom work request for your Ultimento product, please email us.

The Commative Team

GoDaddy Taken Down By Anonymous?

Big news today as GoDaddy was taken down by the hacker group Anonymous for over four hours. In what will go down as one of the largest Internet outages to date, GoDaddy.com was unavailable as were thousands of sites hosted on GoDaddy servers and millions more who simply had their domains registered with the company.

Starting around 1pm EST, sites associated with GoDaddy were unreachable with browsers timing out as they couldn’t resolve site domain names. In the last hour the problems appear to have been temporarily resolved after GoDaddy moved their own DNS to competitor VeriSign. There still has been no formal statement from GoDaddy on what caused the outage or exactly what led to the problems being so widespread.

In a statement released during the attack, Anonymous announced that their actions were in response to GoDaddy’s position on the controversial SOPA bill that was proposed in the United States Congress earlier this year.

Commative.com was affected by the outage but is now back up, hopefully not to be interrupted again. Stay up to date on the latest news by following us on Twitter @Commative.

The Commative Team

New live Magento Theme using Ultimento 3: Tigerrags.com

Go Tigers! We are pleased to show-case another live Magento store using our Ultimento 3 package. Tigerrags.com, the official webstore for Auburn alumni, has taken full advantage of the customization abilities that our Magento theme offers using the schools burnt orange and navy blue colors throughout their site and making some design changes. It is very neatly done while keeping all the features and functions that Ultimento offers out of the box.

You can find the store at www.tigerrags.com.

Ultimento Mageto Theme: Tigerrags.com

New Live Ultimento Magento Themes

Ultimento 3 has now been released for almost six weeks and we have already dozens of customers on the new platform with live Magento stores. We have seen a lot of our customers do their own customization to this unique Magento template, and we have show-cased six live stores below to illustrate some of the possibilities. There have been changes across the board including:

- Configuring the java script slider to add and/or enlarge pictures

- Color changes to the navigation bar, fonts, and backgrounds

- Added CMS blocks to include more text and information or promotional banners

We are very pleased to see our customers make the most out of Ultimento and take advantage of the ease of customization. If you have any live Ultimento sites you want to us to share with the Ultimento network please don’t hesitate to email us at sales@commative.com

The Importance of Reviews

There are a lot of questions you find yourself asking when shopping online and they range wildly depending on what you’re looking for. Will it taste good? Is it reliable? Does it do what I want? Can I return it? It can be extremely difficult to differentiate products and find the right one.

Ecommerce companies were at the forefront of this problem when they first introduced the concept of customer reviews. What better way to find out if a product is worthwhile than hearing about it from someone who already has one? Sure, no two people are the same and motivations vary from person to person, but if you get enough reviews you can start to infer the quality of the product. The theory makes sense, but it was never really tested, until now.

Harvard Business School has just released a report that for the first time compares expert evaluations of products to the reviews written about them. Starting with books on Amazon they’ve proven a strong correlation between what customers say and how things really are. It’s sound evidence to support the trustworthiness of reviews and a clear reminder of how important they are for your sites.

Be proactive about reviews! Make them prominent. Show the quality of the products you sell. We believe customers rely heavily on reviews and are proud to say that Commative’s Ultimento is among the top 5 best reviewed paid extensions on all of MagentoConnect. When you sell quality products and let your customers know they’re good, you’ll find you sell more.

The Commative Team